RELATIONAL MARKETING
COURSE + COMMUNITY

For service-based spiritual entrepreneurs who are ready to ditch toxic tactics and attract people they love working with through relational, trauma-informed marketing

with

Spiritual Business Mentor - Kat Lee
and Messaging Mentor - Natalie Ross

Do you worry about re-traumatizing or manipulating prospective clients by talking about pain in your content?

Does your mind go blank when you plan your content because you don't know how to talk about your work? 

Do you put tons of effort into marketing, only to hear crickets and low signups?

Do you feel pressure to portray yourself as cool or perfect in order for your marketing to work?

We see you,
spiritual entrepreneur

We know that your soul is alive when you’re with your clients. You’ve witnessed their transformations as they’ve shed old stories and patterns to step into a future sparkling with possibility.

But when it comes to marketing, that magic is harder to access. It feels like you’re on the cusp of being able to share your gifts with the world, but your resistance to marketing feels like a dam blocking the co-creative flow of your business.

Here’s the thing:

Marketing isn’t about filming reels, writing sales emails and creating social media posts…

…it’s about nurturing meaningful relationships with people you’re meant to serve.

Marketing is relational

Which is why traditional marketing tactics that pound on pain points and create artificial pressure don’t work for spiritual entrepreneurs.

These outdated approaches are designed to manipulate and activate pain so the client feels like the only way to escape is to buy the magic bullet. They're driven by the fear that if they don't buy, they'll be stuck in their pain forever.

Ouch! 

These strategies are re-traumatizing because they don't honor the sovereignty of the prospective client. As a spiritual entrepreneur who values the agency of your clients, these toxic fear tactics to pressure into purchasing don't feel ethical.

Hi! We’re Kat and Nat. We feel your struggle as a spiritual entrepreneur who feels the need to share your medicine while feeling nourished by your work. We are passionate about teaching our community to infuse aligned attraction into marketing so they can attract and nurture relationships that lead to sales.

…all without toxic tactics like hype, FOMO, or manipulation.

We’d love to teach you conscious and relational marketing skills that honor the sovereignty of your prospective clients. When this happens, their "yes" comes from intuition and trust, rather than from pain and desperation. 

Are you ready to break through the dam and attract your people?

Relational Marketing is built on the foundation of two important concepts

The energetic intention you bring into your marketing determines the kind of clients you attract 

The content and copy structure provides your prospective clients with information so they can make empowered choices

In this course, we'll teach you both the Yin (energetic intention) and Yang (aligned action) of Relational Marketing

so you can attract more dream clients without using manipulative and exploitative marketing tactics. 

Bring aligned and authentic energy to marketing so you can attract dream clients and sell with integrity

Integrate subconscious blocks that prevent you from showing up confidently in your marketing

Create content that not only sells, but also provides immense value in itself (P.S. when you do this, marketing becomes fun and playful!) 

Feel inspired to talk about your offerings as an act of service for your prospective clients

Market in a way that builds trust and empowers people to buy only when it's truly aligned

“The course helped me to see that there are ways to put the intangible into tangible language. I left feeling more curious about unpacking my own energetic blockages about how to write content that connects. Having an actual process to think through and a structure to refer to as I am creating content has been very helpful and relieving.”

- Lark Fox, Energy Healer

Nat & Kat
will help you:

  • This approach makes marketing an act of service, as your content gives your audience clarity about their challenges and hope that they can overcome their struggles.  This approach will also help you avoid “blank screen syndrome” when you’re in the content creation process, providing a clear starting point and guiding you each step of the way.  You will feel confident universally applying this to any platform or venue of communication, whether you are on social media, creating a curriculum, meeting people IRL or writing a book proposal.

  • The energy you bring to your marketing determines the kind of clients you attract. When you show up with alignment to your values, prospective clients can tell whether they feel safe and fully open to working with you. This process will also help you identify and clear blocks that lock up your voice, so you can be free from the subconscious fears that weigh heavy on your mind, body, and business. 

  • When you learn this concept, you build trust within yourself that you are selling in a way that isn't retraumatizing your potential clients. It also doesn't require you to be perfect, pure, cool or popular enough to sell. Nat + Kat's approach helps you understand how to speak about pain in a way that helps your audience feel, seen and understood, rather than activated and fearful. 

To provide personalized support…

Relational Marketing includes self-led curriculum and live Q&A for a year

Here’s what you’ll receive:

  • Immediate access to video curriculum that addresses both the emotional blocks + technical skill around Relational Marketing (you’ll have access to recordings x 1 year)

  • Live Q&A Coaching Calls for the community to ask questions and receive live feedback from Kat + Nat

  • Exercises, worksheets + journaling prompts to guide your marketing process work

  • Nat's "Content Checklist" to ensure each piece of content you create contains all the necessary pieces for clear and aligned communication

Live Call Dates

Feb 16, 2024 @ 11AM PST

May 17, 2024 @ 11AM PST

Aug 23, 2024 @ 11AM PST

Nov 15, 2024 @ 11AM PST

Join the revolution of Spiritual Entrepreneurs who are building conscious businesses that honor ethics, cyclical rhythms and intuition

Your Mentors

Kat Lee is a Trauma-Informed Spiritual Business Mentor and host of The Rooted BusinessPodcast. She uses the tools of somatic and emotional alchemy to guide soulful entrepreneurs to approach their business as a spiritual practice. This allows them to cultivate businesses that are rooted in conscious values, ethical marketing and purposeful service. 

Natalie Ross helps magical entrepreneurs tweak their marketing, so they can reach more of the people they're meant to serve. She helps them go from feeling overwhelmed and not knowing how to talk about what they do to creating content that's fun and brings in more sales. She also produces the Earth Speak Podcast and runs a community about connecting more deeply with self, others, nature and spirit.

  • This offering was specifically created with service-based providers like coaches, therapists, acupuncturists, chiropractors, health care providers, online course creators, tattoo artists and graphic designers in mind. While the big picture concepts are appropriate for any business, a retail business may find that the tools are directly applicable for them

  • Relational Marketing has a sliding scale investment. When you hit the “Register Now” buttons on this page, you’ll be able to choose which tier would be most aligned for you

We recorded several podcast episodes to give you a peek into why we are so passionate about inspiring spiritual entrepreneurs to step into their Dao and share their work.

“This course addresses both the emotional needs of you, as the business owner/ creator and the needs of the client. Kat and Nat focus less on $$ and more on the energetic exchange between you and your client. It felt intentional, deep, and not surface level.”

- Anonymous, Relational Marketing Student